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You’ve made the decision to take your company global. During that process, you’ve probably considered the idea of translating your marketing content and collateral, but what does that entail? How [...]

When it comes to content marketing online, video is king. The 2018 Internet Trends Report tells us that mobile video viewing is up worldwide around 600% between 2012 and 2017.[1] On social media, [...]

If you’re planning to do business in a new country, you want to make sure it’s, well, the business. That means a lot of up front planning. Here are three essential areas for you to [...]

Know your customer. It’s the golden rule of doing business, both online and offline. Whether you’re a freelance service provider or you’re running a multi-million dollar [...]

When you’re thinking about translating content, one rule applies: garbage in, garbage out (GIGO). The phrase is originally from computer science, and it means that the output you receive is [...]